How to Get store url in magento admin panel cms Page or Backend

In frontend to calll store url we write
getUrl(”);?>

But in admin Panel we can’t write php or echo like statement. So to call base Url in Magento CMS Page or store url you have to write like the code given below.
Home

{{store url=’index.php’}}
This the actually way to call store url in admin panel.
You can use your required link instead of index.php (e.g:- contacts to call Contact us page).